SOCIETY OF AMERICAN FLORISTS

Industry Public

SAF , the SOCIETY OF AMERICAN FLORISTS has awarded their endorsement to PlantAmerica’s new CD-Rom… “The Allan M. Armitage Photo-Library of Herbaceous Plants.”

SAF is comprised of over 18,000 floral industry members including retail florists, growers, wholesalers, distributors, manufacturers, educators, and students.. In their own words,… “The Society of American Florists is the association that provides marketing, business, and government services for all participants in the US floral industry.”

In the upcoming July issue of Dateline: Washington, SAF’s newsletter, the Armitage CD will be listed as the ‘Product Spotlight’. Members will be able to purchase the new CD-Rom package directly.

In addition, SAF will highlight the Photo-Library of Herbaceous Plants at their web site. Members should also be on the lookout for a post card sized mailer. Floral Management , SAF’s official magazine for the floral industry, will update their readers with a review of the CD’s.

PlantAmerica is excited and highly optimistic about the new “partnership” with SAF. It is their continued goal to reach out to the world of horticulture, floriculture, and design, with education, and help in presentation. They extend a warm welcome to all members of SAF, and other floral indutry professionals.